Success Story: This female agricultural entrepreneur from Bihar is empowering other women by growing organic spices

Success Story: Through perseverance and creativity, Aseena Khatoon, a great agribusinesswoman from the Kishanganj district of Bihar, has redefined success. Despite her ambitions, she was unable to pursue conventional farming due to financial difficulties. She then participated in JEEViKA in 2016, a state government program designed to enhance the social and economic empowerment of Bihar’s rural poor.

Transformation to organic farming

Determined to bring about a change, Aseena shifted her focus to organic gardening despite the odds. She began growing a variety of crops and spices, including turmeric, chilies, broken wheat, maize, rice, and coriander. Her creative methods went beyond just gardening. She decided to make her spices naturally, guaranteeing their originality and quality. This choice set her apart from competitors and became the cornerstone of her distinctive business.

Empowering others

Aseena first looked for work to support herself, but she quickly saw that her spice gardening could become a small company. She began saving money to make spices organically and began selling her goods because she had a clear idea. Apart from giving her financial independence, this endeavor enabled her to empower and hire other women. She now works with 50 women farmers, giving them better earning options and long-term employment.

The Power of Organic Farming

All aspects of Asina’s work reflect her dedication to organic farming. Her techniques are creative and beneficial to the environment, from composting cow dung to making chemical-free, organic spices. To preserve the natural flavor and nutritional content of the spices, she also grinds them using a mortar and pestle in the age-old cold-pressing method. Her spices are sold in several Indian states and are used in a wide range of Indian cuisines.

Overcoming Financial Hurdles

Asina faced major financial hurdles throughout her business, even though she has achieved tremendous achievements. She boldly decided to take a loan of ₹6 lakh, as she was determined to overcome these obstacles. This monumental act demonstrated not only her desire to expand and grow her business but also her readiness to take risks to achieve her goals.

The Ripple Effect Building Process

The impact of Aseena’s outstanding efforts goes far beyond the extent of her accomplishments. She has onboarded 50 additional women into her business through her inspiring efforts, creating a strong financial stability and empowering ripple effect in her neighborhood by giving these women real opportunities. The women she works with not only get jobs but also earn more money, helping them to support their families.

An Empowering and Resilient Symbol

Aseena Khatoon’s story is a great example of perseverance, vision, and the transformative potential of business. Many women find inspiration in her success story, which shows that even the toughest obstacles can be overcome with perseverance and creativity. Asina continues to encourage and inspire her community by proving that with perseverance and a strong sense of self-worth, ambitions can come true.